18 Questions About Mobile in Higher Education Answered by University of Wisconsin

Mobile apps, responsive design and the future of computing.

Mobile is one of the hottest and most important topics in the higher education technology community today. Many colleges have reacted by launching mobile apps and websites to serve students, faculty and alumni. The University of Wisconsin, in particular, has a keen understanding of the mobile-computing landscape and a strong idea of what the future holds. There are so many questions floating around about mobile: Are apps enough? How functional should an app be? Is it really necessary to have individual apps for every platform? Is responsive design the answer? Should apps be built in-house, or should the work be outsourced?

Every college is dealing with the same questions, and in an exchange on Twitter, the University of Wisconsin agreed to answer our questions about their mobile strategy. Over the course of an hour, we asked them 18 questions from our editorial team as well as from the higher education community on Twitter. Here are a few things we learned in our first tweetchat:

  • In 2010, 45 percent of University of Wisconsin students were using mobile devices. In 2011, that number climbed to 56 percent; in 2012 it grew to 66 percent. So far in 2013, 88 percent of students have mobile devices. Wow!
  • The university’s mobile app, called Mobile UW, has been downloaded more than 55,000 times.
  • Since launching Mobile UW in 2010, daily average use has doubled every semester.

We’ve included the conversation from the tweetchat, below. If you have a suggestion for a future tweetchat, let us know!

Question 1

Question 2

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Question 8

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Question 15

Question 16

Question 17

Question 18

Mar 20 2013

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