“Fragmented data makes it harder to support students and partners, to improve offerings and to communicate the value of higher education,” she says.
Those gaps can delay intervention at critical moments. Indicators such as grades, billing issues and engagement often sit in separate systems, making it difficult to connect early warning signs.
Disconnected data also limits visibility into relationships with employers, research partners and other external stakeholders, where inconsistent records make alignment difficult.
Over time, that fragmentation makes it harder to track outcomes, improve processes and demonstrate institutional impact across the full student lifecycle.
Unlocking the Value of Data
Deirdre Quarnstrom, vice president of education experiences for Microsoft, says becoming truly data‑centric is less about acquiring more technology and more about unlocking the value of the data institutions already have.
“Higher education is inherently data‑rich, but too often intelligence‑poor, because information lives in silos, is inconsistently defined or can’t be trusted at the point of decision,” she says.
RESEARCH: Get the latest insight from your peers on creating frictionless experiences.
She says the real goal is a trusted foundation where insights can flow safely across the institution, enabling faster, more informed decisions today while building the institutional intelligence needed to adapt to what’s next.
“That’s how higher education delivers for the moment and prepares for the future without compromising academic values, privacy or public accountability,” Quarnstrom says.
Unifying Data Across Systems
Kew-Fickus says for IT leaders designing architectures unifying institutional data without disrupting existing systems, the best approach is to develop a central data repository — a lake house or warehouse — that can be leveraged to support multiple data use cases.
“Since higher education data is not truly ‘fast-moving,’ nightly refreshes are sufficient for most use cases,” she says.
DISCOVER: Higher education data is valuable and must be managed properly.
Quarnstrom adds that a practical approach is to modernize in place.
“IT leaders can start by identifying the highest-value, cross-functional scenarios, like connected student experiences or always-on support, then establish a shared data foundation that brings together data from student information systems, learning management systems and other services,” she explains.
From there, they can use integration patterns that respect existing investments — hybrid and multicloud connectivity, application programming interfaces and data pipelines, plus a centralized data layer — so teams can build new analytics and AI experiences on top while legacy systems continue running.
